Grevi

"A long-standing company with headquarters in Signa, near Florence in Tuscany, GREVI has produced hats since 1875. Production at the factory has been in Grevi family hands for over four generations and the company boasts a history that spans an entire century. The thirties were the years of the melousine – and satine – felt hats, exotic straw creations, and fabrics like organza, velvet, and straw laize were widely used.

During the 1960s, however, as casual headwear rather than elegant hats became more popular, the firm discovered a new and exciting manufacturing trend, launching the Tuscan lambskin hat onto the world market. At the beginning of the 1980s, the Grevi brand name was born: indeed today, as a cutting edge, newly modernized company, it continues to acquire ever-greater importance both in terms of image and social standing in the fashion sector as the firm welcomes its fourth generation." .